TIMOTHY M. BROUK
810 Main St., Lafayette, IN 47901
Phone: (765) 977-3931 — Email: timbrouk@gmail.com
PROFESSIONAL SUMMARY
A professional communications specialist with broad expertise in developing and producing content across media platforms that support the mission of the institutions, my goal is to obtain a position that utilizes my depth of experience while offering new opportunities for development.
TECHNICAL SKILLS
Adobe Creative Suite, Salesforce Marketing Cloud, Avid, Cascade, WordPress, QuarkXPress, Microsoft Office, iOS, PageMaker, Zoom, Slack, Trello, Meltwater, Asana, Slate, major social media platforms
PROFESSIONAL EXPERIENCE
Senior Communications Manager February 2021-Present Purdue University, College of Health and Human Sciences, West Lafayette
- Writing research stories and profiles for the Health and Human Sciences news blog
- Shooting, editing and producing photos and video for the stories as well as marketing materials for the College
- Utilizing WordPress to publish content while working closely with social media manager
Senior News Content Manager September 2019-May 2020 Butler University, Indianapolis
- Wrote news releases and internal stories for the Butler Newsroom and Butler Stories sites while shooting, editing, and producing necessary videos and still images to promote research
- Coordinated with external media for on- and off-campus interviews and shoots with Butler faculty and students, which brought the university more than $200,000 in earned media exposure
- Utilized Salesforce to send campus-wide email campaigns of emergency protocols, policy changes and impactful news to high click-through rates
- Gained crisis communications experience during COVID-19 pandemic by producing pieces on how the university was adapting and how programs were helping communities around the world
Internal Communications Specialist May 2017-August 2019 IUPUI, Indianapolis
- Crafted stories for Inside IUPUI e-newsletter and IUPUI News while shooting, editing, and producing photo and video content for Indiana University Communications Studio
- Explored the many customer relationship management tools within Salesforce Marketing Cloud for numerous sends to thousands of students, staff, faculty, media outlets and community members
Media and Communications Specialist July 2012-April 2017 Purdue University, College of Science, West Lafayette, Indiana
- Grew and pioneered Purdue Science social media channels tenfold in just one year
- Served as editor and writer for Insights, the College of Science’s alumni magazine, while writing speeches for College of Science deans and updating http://science.purdue.edu
Reporter, Editor, Videographer, Blogger December 1999-July 2012 Journal & Courier, Lafayette, Indiana
- Involved in editing and conceptualizing layout of print and web content
- Produced daily stories, features and columns, in addition to special projects and enterprise coverage
EDUCATION
Bachelor of Science in Mass Media/Journalism May 1999 Missouri State University, Springfield, Missouri
Master’s in Strategic Communication/PR Ongoing Purdue University
CERTIFICATIONS
LinkedIn Learning certified in Online Marketing Foundations, SEO Foundations, SEO for Social Media and SEO: Keyword Strategy, SEO: Link Building
AWARDS AND ACCOMPLISHMENTS
- American Advertising Awards for Purdue Science’s Insights alumni magazine
- Associated Press Awards for videography and feature writing
- Hoosier State Press Association Awards for videography and feature writing
- Multiple broken records for video hits on www.jconline.com
PRESENT AND PAST ACTIVITIES
- Columnist and reporter for Based in Lafayette (2022-present)
- Freelance media relations for Caldwell VanRiper Public Relations and Indiana Family and Social Services Administration (September 2020-February 2021)
- Assistant producer for WFYI’s “All IN” (February-May 2021)
- Contributor for ThinkLafayette.com, WBAA, Greater Lafayette Magazine, Based in Lafayette and Lafayette Magazine
- Volunteer for Lafayette Symphony Orchestra, YWCA Greater Lafayette and Taste of Tippecanoe
- Long Center for the Performing Arts board member
- West Lafayette Public Arts Team vice chairman